Essential Icons

Iconic pieces, timeless style, unmistakably you.

USC BY SPORTS DIRECT

For years, USC has been a leader in casual fashion and its incredible range of brands is now available in the USC by Sports Direct catalog. CP Company , Converse , New Balance , Jack Wills , New Era, FILA and Vans are just a handful of the huge plethora of sought-after brands available at USC by Sports Direct. These brands and more offer on-trend clothing, shoes and accessories for men, women and children, allowing everyone to elevate their wardrobe and show off the style of a great brand.

WHAT'S NEW

WHAT'S NEW

New season, new wardrobe. Discover the latest clothing accessories and shoes from USC.

adidas Clothing

WARDROBE ESSENTIALS

This season, USC has your wardrobe covered, giving you the opportunity to discover your true style and beat the summer gloom.

USC Brands